Baseline Culture Assessment · Wave of 2026-04-01 · 42 respondents
Prepared by Assessta · assessta.com
AssesstaDemo Co · Culture Alignment Report
First look
What this report says
42 people rated how often Demo Co promotes each of its stated
behaviors, and how often their coworkers actually do them. This page is the short version;
everything behind it follows.
6.56
Culture Score · average rating, 1 to 10
1.41
Alignment Gap · promoted vs. practiced, lower is better
-2
eNPS · would recommend working here, −100 to +100
Where saying and doing come apart most
Raises concerns(Candor)
Promoted 6.6, practiced 4.1: a gap of 2.5.
Takes initiative(Ownership)
Promoted 6.1, practiced 4.5: a gap of 1.7.
Shares learnings(Customer Obsession)
Promoted 8.0, practiced 6.3: a gap of 1.7.
Summary
Demo Co has an Assessta Culture Score of 6.56 across 42 responses, with a Culture Alignment Gap of 1.41 and an eNPS of -2. The organization promotes its stated values more consistently than employees see them practiced, and the gap is widest on raises concerns.
To discuss with your leadership team
What gets in the way of raises concerns today, and who could remove it?
Is the Go-to-Market difference about the work itself, the leadership there, or how the values were rolled out?
Which one behavior would leadership most like to see move by the next pulse?
The pages that follow show every value and behavior, how answers were spread, group
comparisons where at least 5 people responded, your trend line, and what
employees wrote in their own words.
AssesstaDemo Co · Culture Alignment Report
Overview
About This Report
Most culture surveys measure a generic model of workplace culture. This one measures
yours. Every behavior assessed here derives directly from
Demo Co's own stated values and operating principles.
Each behavior is assessed with a paired-item design: one question asks how
often the organization promotes the behavior, and the other asks how often
coworkers actually do it. We call the two sides promoted and practiced. Both use the same 1–10 frequency scale
(1 = Never, 10 = Always). The
difference between the two is the gap between the culture you espouse and
the culture people experience.
Your values, as measured
Ownership
We act like owners: we see problems, we fix them.
Candor
We say the hard thing, kindly and directly.
Customer Obsession
Every decision starts with the customer.
The survey also includes three employee loyalty questions (0–10) yielding an
Employee Net Promoter Score, and one open-ended question whose verbatim
responses appear at the end of this report.
Anonymity: responses are collected without names, emails, or device identifiers.
Group breakouts are suppressed below 5 respondents.
AssesstaDemo Co · Culture Alignment Report
Results
Your Assessta Culture Score
6.56
Assessta Culture Score (1–10)
1.41
Culture Alignment Gap (mean |org − coworker|)
-2
Employee NPS (−100 to +100)
The Assessta Culture Score is the average of every paired frequency rating across all values. The Culture Alignment Gap measures
the difference between how often the organization promotes a behavior and how often employees
see coworkers demonstrate it. Lower is better.
A high Culture Score with a large Alignment Gap means people rate the culture well but see the
organization and their coworkers differently; both numbers matter.
Executive summary
Demo Co has an Assessta Culture Score of 6.56 across 42 responses, with a Culture Alignment Gap of 1.41 and an eNPS of -2. The organization promotes its stated values more consistently than employees see them practiced, and the gap is widest on raises concerns.
What am I looking at? The Assessta Culture Score is the average of every 1–10
frequency rating your employees gave. The Culture Alignment Gap is how far "how often the
organization promotes it" and "how often coworkers actually do it" diverge on average.
It is the say-do gap. eNPS is the
classic loyalty measure: % promoters minus % detractors.
Want an expert walkthrough? A 60-minute debrief turns these numbers into
an action plan with your leadership team.
Book a debrief →
AssesstaDemo Co · Culture Alignment Report
Trajectory
Culture Over Time
This report establishes your baseline. Culture isn't a snapshot — it's a
trajectory. The chart below shows where your measurement journey begins and the waves
ahead, projected at your chosen cadence of every
3 months. Each pulse survey adds an eNPS point;
each full re-assessment adds alignment and gap trend points.
Baseline established 2026-04-01 — your next pulse
(2026-07) adds the first trend point.
Keep the line moving. Pulse surveys reuse your standard questions and
take employees ~2 minutes. Set your cadence from the dashboard, or
ask us to run the next round for you →
AssesstaDemo Co · Culture Alignment Report
Values
Values Overview
How often the organization promotes each behavior (promoted) vs. how often coworkers
actually do it (practiced). A gap
between the bars is the alignment measure: it marks where stated culture and lived culture diverge.
Value
Organization
Coworkers
Gap
Ownership
6.77
5.24
1.54
Candor
7.20
5.45
1.75
Customer Obsession
7.81
6.87
0.94
AssesstaDemo Co · Culture Alignment Report
Behaviors
Behaviors in Detail
Every assessed behavior, grouped by value. The line connecting the dots is the gap between
how often the organization promotes the behavior and how often coworkers practice it.
AssesstaDemo Co · Culture Alignment Report
Behaviors
Behaviors in Detail (continued)
Strongest alignments
Behavior
Gap
Customer first
0.19
Direct feedback
0.96
Follows through
1.38
Largest gaps
Behavior
Gap
Raises concerns
2.53
Shares learnings
1.69
Takes initiative
1.69
Highest scoring
Behavior
Avg
Customer first
7.53
Direct feedback
7.31
Shares learnings
7.15
Lowest scoring
Behavior
Avg
Takes initiative
5.30
Raises concerns
5.34
Follows through
6.71
Insights
The largest say-do gap is "Raises concerns" (organization 6.6 vs. coworkers 4.1): it is talked about more than it is done.
Customer Obsession is the most aligned value, with a gap of 0.94 between promotion and practice.
Every behavior is promoted at least as much as it is practiced.
Go-to-Market rates the culture lowest overall (6.19); the other groups sit above it on every value.
Considerations
What gets in the way of raises concerns today, and who could remove it?
Is the Go-to-Market difference about the work itself, the leadership there, or how the values were rolled out?
Which one behavior would leadership most like to see move by the next pulse?
AssesstaDemo Co · Culture Alignment Report
Detail
Response Distributions
The box covers the middle 50% of responses; the heavy line is the median. Narrow boxes
mean broad agreement; wide boxes mean varied experiences worth exploring in the debrief.
Takes initiative
PromotedHow often does your organization promote taking initiative without being asked?
PracticedHow often do your coworkers take initiative without being asked?
Follows through
PromotedHow often does your organization promote following through on commitments?
PracticedHow often do your coworkers follow through on their commitments?
Direct feedback
PromotedHow often does your organization promote giving direct, kind feedback?
PracticedHow often do your coworkers give you direct, kind feedback?
Raises concerns
PromotedHow often does your organization promote raising concerns openly?
PracticedHow often do your coworkers raise concerns openly rather than privately grumbling?
Customer first
PromotedHow often does your organization promote putting customer impact ahead of internal convenience?
PracticedHow often do your coworkers put customer impact ahead of internal convenience?
Shares learnings
PromotedHow often does your organization promote sharing customer learnings widely?
PracticedHow often do your coworkers share customer learnings with the wider team?
AssesstaDemo Co · Culture Alignment Report
Loyalty
Employee Net Promoter Score
-2
Combined eNPS
Question
n
eNPS
Avg
How likely are you to recommend Demo Co as a place to work to a friend or colleague?
42
2
7.26
How likely are you to discuss Demo Co's culture with friends or colleagues?
42
-7
7.17
How likely is it that you will still be working at Demo Co two years from now?
42
-2
7.36
By segment
Segment
n
Culture Score
Alignment Gap
eNPS
Engineering
14
6.70
1.25
5
Go-to-Market
14
6.19
1.68
-17
Operations
14
6.79
1.34
5
AssesstaDemo Co · Culture Alignment Report
Voice
In Their Own Words
What is the primary reason for your answers to the previous three questions?
“Leadership talks about the values a lot, but recognition still goes to firefighting.”
“We ship for customers, but internal tooling requests disappear into a void.”
“Leadership talks about the values a lot, but recognition still goes to firefighting.”
“Candor is improving since the new review format.”
“More follow-through from managers on commitments would help.”
“Candor is improving since the new review format.”
“My team lives these values daily. Other departments, less so.”
“Honestly the best team culture I have worked in.”
“My team lives these values daily. Other departments, less so.”
AssesstaDemo Co · Culture Alignment Report
Method
Method Notes
Paired items were derived from Demo Co's stated values and confirmed with your
team before fielding. Ratings use a 1–10 frequency scale (1 = Never, 10 = Always).
The Assessta Culture Score is the mean of every paired frequency rating. The Culture Alignment Gap
is the mean absolute difference between organization and coworker scores.
Box plot quartiles use the inclusive median-of-halves method. eNPS classifies 9–10 as
promoters and 0–6 as detractors. Segment results are suppressed below
5 respondents to protect anonymity.
Wave-over-wave comparisons track each item by lineage: an item's trend continues only while
its wording is unchanged. Reworded items restart their trend line by design.